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Key to Sessions:
Business Building Seminars
Special Presentations/Hands-on Seminars |
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Learning Levels:
Beginning
Intermediate
Advanced
CEUs=Certified education units
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Special Presentation/Hands-on Seminar
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Getting Your Hands on Dye Sublimation!
John K. Barker, Jr., Johnson Plastics
3/6, 8:00 AM - 11:30 AM
Gain a better understanding of the production process and time lines for various sublimation substrates, along with hands-on experience in creating substrates such as textiles, metals, plastics, woods, and ceramics. John K. Barker will provide several insider production tips, tricks, and shortcuts that will save you both time and money.
(Seminar Code: 001)
.35 CEUs Technical/Beginning/New Seminar
Member Price: $120.00 | Nonmember Price: $190.00
Member Certification Enrollee Price: $110.00
Member Plus Price: $110.00
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CorelDRAW®: Techniques: Intermediate
Pradhan Balter, Retlab Graphics
3/6, 8:00 AM - 11:30 AM
Join Pradhan Balter, the author of Retlab CorelDRAW® training manuals, as he demonstrates how to release the power of CorelDRAW®. Learn valuable text tricks, how to improve your drawing skills, and how to automate your output to produce multiple outputs from a single file. This seminar is designed for intermediate and advanced CorelDRAW® users. This is a lecture and demonstration, but you may find it useful to follow along on your own battery-powered laptop. Please note: This session is limited to 70 participants.
(Seminar Code: 002)
.35 CEUs Technical/Beginning/Previously Presented
Member Price: $120.00 | Nonmember Price: $190.00
Member Certification Enrollee Price: $110.00
Member Plus Price: $110.00
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Advanced Masking in PHOTO-PAINT: From A to Z to ZZZ
Pradhan Balter, Retlab Graphics
3/6, 1:00 PM - 5:00 PM
This course is completed dedicated to the art and science of masking in Corel® PHOTO-PAINTTM. Pradhan Balter, author of Retlab CorelDRAW® training manuals will cover everything from basic to advanced techniques. While PHOTO-PAINT will be used in this seminar, its principles can easily be applied to other paint programs such as Adobe Photoshop. Balter will also explain color models, lenses, contrast enhancement, and more. Information on specific topics to be covered.
Seminar participants should be knowledgeable in PHOTO-PAINT.
(Seminar Code: 003)
.4 CEUs Technical/Advanced/New Seminar
Member Price: $120.00 | Nonmember Price: $190.00
Member Certification Enrollee Price: $110.00
Member Plus Price: $110.00
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Sandblasting Essentials - Getting Started in Sandblasting
Judy and John McDaniel, CorelDRAW® Help Inc. - Association of CorelDRAW® Professionals
3/6, 1:00 PM - 5:00 PM
Judy and John McDaniel will provide all the information you'll need to setup and get started in, or expand your business to include, decorative sandblasting. You will learn what can be produced and how to select equipment and shortcut techniques in creating sandblasted projects. The session will cover various methods of sandblast mask production including photo-masking and vinyl masking and will also include a demonstration of the use of a laser engraver to produce masks.
(Seminar Code: 004)
.4 CEUs Technical/Beginning/Intermediate/Previously Presented
Member Price: $120.00 | Nonmember Price: $190.00
Member Certification Enrollee Price: $110.00
Member Plus Price: $110.00
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Hands-On Introduction to CorelDRAW® and Corel® PHOTO-PAINTTM
John and Judy McDaniel, CorelDRAW® Help Inc. - Association of CorelDRAW® Professionals
3/7, 8:00 AM - 12:00 PM
Learn about the different forms of computer art and their impact on the production process. You will use computers with CorelDRAW® X4 to set-up and customize CorelDRAW® and Corel® PHOTO-PAINTTM workspaces, explore the basic tools, and learn how to use Object Manager to arrange and order objects and use layers. You will retouch a photo, remove its background, then shape it to fit a product for engraving, sublimation, or another type of image transfer. Converting bitmap art to vector art will also be covered. Basic computer knowledge (using a mouse to navigate and other tools to find programs) is required. Prior experience using CorelDRAW® and PHOTO-PAINT® is not necessary, but helpful. This seminar is limited to 30 participants. Please bring your own laptop with CorelDRAW® and Corel® PHOTO-PAINTTM.
(Seminar Code: 005)
.4 CEUs Technical/Beginning
Member Price: $120.00 | Nonmember Price: $190.00
Member Certification Enrollee Price: $110.00
Member Plus Price: $110.00
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Making Sense of Laser-Markable Metals
Andy Marvin and Sam Wainer, Horizons Imaging Systems Group
3/7, 1:00 PM - 4:00 PM
This hands-on demonstration will include how to engrave each material with a CO2 laser as well as a discussion about profitable applications for laser-markable metals (including name badges, pet tags, barcode labels, trophy plates, way finding signage and corporate awards).
You will see samples made of the leading laser markable metals.
(Seminar Code: 006)
.3 CEUs Technical/Intermediate/New Seminar
Member Price: $120.00 | Nonmember Price: $190.00
Member Certification Enrollee Price: $110.00
Member Plus Price: $110.00
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Business Building Seminar
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Working with Family: Part 1
Donna M. Gray, CRM, and David Gray, CRM, Awards Mall/Total Awards & Promotions, Inc.
3/6, 8:00 AM - 9:30 AM
Donna Gray, CRM, and her husband, David Gray, CRM, have worked together in their family owned company for more than 35 years. Join them in this interactive presentation as they share their secrets for blending family and nonfamily members into a three-generation, team-oriented business model. Learn how to define roles and responsibilities, manage egos and conflict, when to bring in outside assistance, and how to make your company known more as a business than a family owned one. This seminar is a must for those who own or work in a family business.
(Seminar Code: 100)
.15 CEUs Business/Intermediate/New Seminar
Member Price: $0.00 | Nonmember Price: $49.00
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Vector Artwork 101: Best Practices
Randy Allen, CRS, Engraving Concepts
3/6, 8:00 AM - 9:30 AM
Randy will introduce beginners to techniques for receiving vector artwork from - or, in some cases, for - clients. By the completion of this seminar, you will know the different types of artwork available, how to scan it for specific applications, clean it up for output, transform artwork from bad to acceptable, and obtain it at a reasonable price.
(Seminar Code: 101)
.15 CEUs Technical/Beginning/New Seminar
Member Price: $0.00 | Nonmember Price: $49.00
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Search Engine Optimization for the Local Business
Eddie Hill, CRS, Awards Masters, Inc.
3/6, 8:00 AM - 9:30 AM
Learn about Internet marketing and the future of advertising. Instructor Eddie Hill will help you learn how to add your business to Google Maps, understand website structure and layout techniques for on-page optimization, and use inbound links for off-page optimization. Eddie will also discuss the use of blogs, social media, bookmarks, and the Web 2.0 properties that enable information about your website to be displayed within the first page of Google search results.
This seminar will be repeated on March 8 from 8-9:30am as seminar 300.
(Seminar Code: 102)
.15 CEUs Marketing/All Levels/Previously Presented
Member Price: $0.00 | Nonmember Price: $49.00
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Rebranding Your Company: A Journey to Improve Your Customer's Experience
Sam Varn, CRM, Awards4U
3/6, 10:00 AM - 11:30 AM
Did you know that branding is not the same as marketing? This seminar will expose the secrets behind how to use your brand to build customer loyalty by enhancing their shopping experience. Learning and understanding the Six Laws of the Customer Experience will help you build a more powerful brand that will engage your customers and attract new ones. A case study of the re-branding of Awards4U in Tallahassee, FL will illustrate how you can build fun into your company culture, keep your employees engaged, improve your customer satisfaction levels and help you move to the next level.
This seminar will be repeated on March 6 from 1-2:30pm as seminar 108.
(Seminar Code: 103)
.15 CEUs Business/Advanced/New Seminar
Member Price: $0.00 | Nonmember Price: $49.00
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Color Matching for Sublimation
Shon Roti, JDS Industries
3/6, 10:00 AM - 11:30 AM
Shon Roti will provide insight on color reproduction challenges in sublimation including head-clogging, color management, and paper humidity. He will also cover the fundamentals of color, including the differences between RGB and CMYK, and how that relates to the monitor versus printer output, color matching using the Sawgrass PowerDriver, and color matching with palettes for use in an ICC profile. Learn about creating printable CorelDRAW® files from the multiple palettes accessible in Corel. Shon will also demonstrate how to perform color adjustments in CorelPAINT, and sublimate several products as he displays the potential of color adjustments and corrections.
Seminar participants can bring a laptop computer to follow along, and should also have a basic knowledge of CorelDRAW® and sublimation.
(Seminar Code: 104)
.15 CEUs Technical/Intermediate/New Seminar
Member Price: $0.00 | Nonmember Price: $49.00
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Producing Braille Signage
Jimmy DuBose, Xenetech Global, Inc.
3/6, 10:00 AM - 11:30 AM
Join Jimmy DuBose to learn the intricate skills required to produce Braille signage. After attending this seminar, you will understand ADA requirement standards and how to access the customer market for Braille signage.
(Seminar Code: 105)
.15 CEUs Technical/Beginning/New Seminar
Member Price: $0.00 | Nonmember Price: $49.00
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Maximizing Your Laser Engraving Techniques: Part 1
Mike Clarke, MTM Marketing
3/6, 10:00 AM - 12:00 PM
Learn how to maximize the use of your laser engraver, including how to test materials using different powers, speeds, and resolutions for substrates such as glass, stone, wood, metal, and foil. You will also learn proper laser machine set-up to ensure maximum engraving capabilities.
Seminar participants should have experience in
CorelDRAW® and own a laser engraver.
(Seminar Code: 106)
.2 CEUs Technical/Intermediate/Previously Presented
Member Price: $0.00 | Nonmember Price: $49.00
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Graphic Design Basics for the Awards Professional
Greg Azorsky, Recognition Plus
3/6, 1:00 PM - 2:30 PM
If you are interested in gaining some basic knowledge that can help you look at projects more creatively, this seminar is for you. Greg will review six elements of composition - placement, grouping, harmony, emphasis, alignment, and flow - and show examples within these elements. He will also discuss the components of design, such as the use of shapes, icons, linework, border elements, color, and typography. You don't have to be a graphic designer to benefit from knowing the fundamentals of good design.
(Seminar Code: 107)
.15 CEUs Technical/Beginning/New Seminar
Member Price: $0.00 | Nonmember Price: $49.00
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Rebranding Your Company: A Journey to Improve Your Customer's Experience
Sam Varn, CRM, Awards4U
3/6, 1:00 PM - 2:30 PM
Did you know that branding is not the same as marketing? This seminar will expose the secrets behind how to use your brand to build customer loyalty by enhancing their shopping experience. Learning and understanding the Six Laws of the Customer Experience will help you build a more powerful brand that will engage your customers and attract new ones. A case study of the re-branding of Awards4U in Tallahassee, FL will illustrate how you can build fun into your company culture, keep your employees engaged, improve your customer satisfaction levels and help you move to the next level.
This seminar is a repeat of seminar 103 on March 6 from 10-11:30am.
(Seminar Code: 108)
15 CEUs Business/Advanced/New Seminar
Member Price: $0.00 | Nonmember Price: $49.00
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Building your Laser Processing Business
Dave Stevens, Universal Laser Systems
3/6, 1:00 PM - 2:30 PM
When your laser system is running a job, it's making you money. This seminar will explore strategies for bringing in new laser processing jobs that will grow your business. Dave Stevens will also describe several creative examples for putting each new strategy to work for your business.
Seminar participants should have a basic knowledge of laser system operation, and general knowledge of common laser applications.
(Seminar Code: 109)
.15 CEUs Technical/Intermediate/New Seminar
Member Price: $0.00 | Nonmember Price: $49.00
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Hot Topics Roundtable Discussions
TBA
3/6, 3:00 PM - 4:30 PM
The roundtable session is an opportunity to get together with colleagues who share your special interests. A different topic will be discussed at each table. Come share ideas, network, and enjoy awards industry fellowship.
(Seminar Code: 110)
No CEUs All Levels
Member Price: $0.00 | Nonmember Price: $49.00
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Marketing Strategies for 2012 and Beyond
Fran Carville, CRM, Carco Awards
3/6, 3:00 PM - 5:00 PM
Are you looking for ideas for both traditional and cyberspace marketing? Fran will explore successful options that can work with any budget, from no-cost to low-cost ideas. In addition to focusing on what works in marketing today, she will also focus on ideas for transitioning your marketing tool box from the Baby Boomers to the Gen X and Y consumers.
Seminar participants should have an understanding of a marketing plan and a promotions calendar.
(Seminar Code: 111)
.2 CEUs Marketing/Intermediate/New Seminar
Member Price: $0.00 | Nonmember Price: $49.00
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Solutions Clinic for Lasers
Moderator: Roy Brewer, CRM, Engraving Concepts
3/6, 5:00 PM - 6:30 PM
This is your opportunity to have your questions addressed by a panel of laser experts. Every aspect of laser use is open for discussion: equipment, production issues, and marketing of product. Whether you are an old hand at lasers or just getting started, you will leave this clinic with great tips and new ideas. This free-flowing discussion format is an open forum for both retailers and suppliers to share ideas and solutions to common problems.
(Seminar Code: 112)
No CEUs Technical/All Levels
Member Price: $0.00 | Nonmember Price: $49.00
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Working with Family: Part 2
Donna M. Gray, CRM, and David Gray, CRM, Awards Mall/Total Awards & Promotions, Inc.
3/7, 8:00 AM - 9:30 AM
A family-owned business is also a complex environment. Donna and David Gray know this, having worked side by side in their Madison, WI awards business for more than 35 years. Join them in this interactive presentation as they share their secrets for blending family and nonfamily members in a team-oriented business model spanning three generations. Come prepare to learn and share information on how to hire or fire a family member, how to pay fairly, planning for future growth or retirement, and succession planning. Anyone who works in a family business environment will benefit from attending this seminar.
(Seminar Code: 200)
.15 CEUs Business/Intermediate/New Seminar
Member Price: $0.00 | Nonmember Price: $49.00
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Solutions Clinic for Sublimation
Moderator: John Barker, Jr., Johnson Plastics
3/7, 8:00 AM - 9:30 AM
Have your questions addressed by a panel of experts in an open forum designed for retailers and suppliers who want to share ideas and solutions to common sublimation challenges. Every aspect of sublimation use is open for discussion: equipment, production issues, and product marketing. Whether you are experienced with sublimation or just getting started, you'll leave this clinic with great tips and new ideas.
(Seminar Code: 201)
No CEUs Technical/All Levels
Member Price: $0.00 | Nonmember Price: $49.00
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Ink Jet Printing Directly On Rigid Materials
Blair Allen, Direct Color Systems
3/7, 8:00 AM - 9:30 AM
Blair Allen explains the advantages of owning a direct ink jet printing system from both production and marketing standpoints. Increase your ink type knowledge (aqueous, solvent, UV cure) while learning about dye-base versus pigments-ink and hardware formats, print-head manufacturers, and RIP versus print driver.
(Seminar Code: 202)
.15 CEUs Technical/Beginning/Previously Presented
Member Price: $0.00 | Nonmember Price: $49.00
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Maximizing Your Laser Engraving Techniques: Part 2
Mike Clarke, MTM Marketing
3/7, 8:00 AM - 10:00 AM
The second part of Building on Maximizing Your Laser Engraving will focus on working with specific materials and the different techniques needed to master proper lasering on each. Mike Clarke will lead participants through an in-depth discussion on working with photographs and lasering different types of products such as glass, acrylic, metal, and wood.
Seminar participants should have experience in CorelDRAW® and own a laser engraver.
(Seminar Code: 203)
.2 CEUs Technical/Intermediate/Previously Presented
Member Price: $0.00 | Nonmember Price: $49.00
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Getting the Most From Laser Engraving Photographs
Allan Holben, Set In Stone Imagery
3/7, 10:30 AM - 12:30 PM
Join Allan Holben as he describes the best type, quality, and format for laser engraving photographs. Learn how to review setup templates with commonly used upgrades, and follow along while he scans and manipulates photos to enhance their characteristics for better engraving definition. Holben will also discuss the added benefits and drawbacks of using jpeg, tif, and other image file formats.
(Seminar Code: 204)
.2 CEUs Technical/Intermediate/New Seminar
Member Price: $0.00 | Nonmember Price: $0.00
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Is Your Customer Service a 10? Go from "Good to Great"
Jeanette Brewer-Richardson, CRS, Engraving Concepts
3/7, 1:00 PM - 2:30 PM
While planning her daughter's wedding, Jeanette Brewer-Richardson recognized an important similarity between the awards and recognition and wedding industries: working with customers who are celebrating a happy event. Jeanette will share how her daughter's nuptials provided an opportunity to observe several customer service mistakes, and provide helpful tips that will allow you to upgrade your own customer service efforts from good to great.
(Seminar Code: 205)
.15 CEUs Business/Intermediate/New
Member Price: $0.00 | Nonmember Price: $49.00
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How To Do More with Less: Streamlining Your Business with Business Software
Niels Norby, San Dieguito Trophy, Inc.
3/7, 1:00 PM - 2:30 PM
Business management software tailored for the awards industry can make your customer orders management more efficient and organized, while providing a more professional image for your company. Learn how the information collected from those orders can lead to better business decisions, effective use of your advertising dollars, and help you identify where your revenue is coming from. Discover the simple steps for transitioning from your current work environment to an automated one, while saving thousands of dollars devoted to paper pushing instead of proactively communicating with your customers.
(Seminar Code: 206)
.15 CEUs Business/Beginning/New Seminar
Member Price: $0.00 | Nonmember Price: $49.00
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Adding Bling to Your Laser Engraving Project
Mike Fruciano, LaserBits
3/7, 1:00 PM - 2:30 PM
Mike Fruciano will help you better understand how-to techniques such as overlays, inlays, and color filling that add value to your engraving jobs. You'll leave knowing how to market these pro quality products along with other innovative sales tips. Make plans to attend this seminar if you want simple and achievable results that can be produced by all levels of laser engravers.
Seminar participants should have basic laser engraving and CorelDRAW® knowledge.
(Seminar Code: 207)
.15 CEUs Technical/Beginning/New Seminar
Member Price: $0.00 | Nonmember Price: $49.00
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CorelDRAW® and Corel® PHOTO-PAINTTM for Print and Sublimation
John McDaniel, CorelDRAW® Help, Inc.
3/7, 1:00 PM - 3:00 PM
John McDaniel will provide an in depth overview of the CorelDRAW® tools that are used to perform print transfers. He will cover everything from how to create templates and print transfers for multiple piece holding fixtures using your template, to how to efficiently step and repeat your layout, how to prepare photos for print processes (including inkjet transfers and sublimation), and how to shape photos to your product and provide simple and easy retouching tips in Corel® PHOTO-PAINTTM. You'll also learn how to print merge a list of names for badges or awards.
(Seminar Code: 208)
.2 CEUs Technical/Intermediate/Previously Presented
Member Price: $0.00 | Nonmember Price: $49.00
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Search Engine Optimization for the Local Business
Eddie Hill, CRS, Awards Masters, Inc.
3/8, 8:00 AM - 9:30 AM
Learn about Internet marketing and the future of advertising. Instructor Eddie Hill will help you learn how to add your business to Google Maps, understand website structure and layout techniques for on-page optimization, and use inbound links for off-page optimization. Eddie will also discuss the use of blogs, social media, bookmarks, and the Web 2.0 properties that enable information about your website to be displayed within the first page of Google search results.
This seminar is a repeat of seminar 102 on March 6 from 8-9:30am
(Seminar Code: 300)
.15 CEUs Marketing/All Levels/Previously Presented
Member Price: $0.00 | Nonmember Price: $49.00
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Laser Engraving Ceramic and Glass
Mike Fruciano, LaserBits
3/8, 8:00 AM - 9:30 AM
Join Mike Fruciano as he provides valuable advice on this challenging laser engraving process. He will discuss masking, color, and photo engraving on ceramic and glass products using a laser engraver. Come learn innovative techniques to increase your productivity and receive an outline of the many markets for these materials.
Seminar participants should have basic laser engraving experience.
(Seminar Code: 301)
.15 CEUs Technical/Beginning/New Seminar
Member Price: $0.00 | Nonmember Price: $49.00
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How Much Does Your Key Cost?
Dennis Wilkinson, CRM, D&S Awards, LLC
3/8, 8:00 AM - 9:30 AM
Discover how to determine the real cost of opening your store everyday and how to price your services to reach your business goals with your costs known. Dennis Wilkinson will also help you determine what your business plan should look like.
Seminar participants must have knowledge of their operations including expenses, purchasing, pricing of products, payroll, and sales.
(Seminar Code: 302)
.15 CEUs Business/All Levels/New Seminar
Member Price: $0.00 | Nonmember Price: $49.00
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CorelDRAW® and Corel® PHOTO-PAINTTM for Laser Engraving
John McDaniel, CorelDRAW® Help Inc. - Association of CorelDRAW® Professionals
3/8, 8:00 AM - 10:00 AM
John McDaniel will cover tips for CorelDRAW® laser engraving tools such as how to create templates and multiple-piece holding fixtures from your template. He will also describe the ways to efficiently step and repeat your layout over the engraving table, order vector objects to minimize machine fly time, identify and change direction for laser cutting, change the starting point for laser cutting, align your layout to your product, and prepare photos for engraving.
(Seminar Code: 303)
.2 CEUs Technical/Intermediate/Previously Presented
Member Price: $0.00 | Nonmember Price: $49.00
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Landing Pages: Make Them Effective
Rex Tubbs, CRM, Engraving Connection
3/8, 10:00 AM - 11:30 AM
Perhaps you have heard about landing pages, and may already have them on your company's website. Rex Tubbs says the trick is to make them work and drive traffic to your business. At the conclusion of this seminar, you will have the knowledge and skill to build an effective landing page for your website.
Seminar participants should have a website with a shopping cart.
(Seminar Code: 305)
.15 CEUs Marketing/Beginning/Intermediate/New Seminar
Member Price: $0.00 | Nonmember Price: $49.00
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Trends! Trends! Trends! What You Need to Know to Survive and Stay Competitive in Business Today!
Chuck Dahlgreen, Crystal D
3/8, 10:00 AM - 11:30 AM
Join Chuck Dahlgreen as he covers the most important trends affecting the business environment today. His presentation will include a look at the current economy and technology trends and their affect on awards businesses. Dahlgreen will also touch upon topics such as how to leverage technology to communicate with customers, the importance of having an online presence, how consumers are using technology to shop, how corporate America is using recognition, and how you can capitalize on these trends.
(Seminar Code: 306)
.15 CEUs Business/Intermediate/New Seminar
Member Price: $0.00 | Nonmember Price: $49.00
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Should You Be Selling Promotional Products?
Sheri and Kami Arnold, Arnolds for Awards, Inc.
3/8, 10:00 AM - 11:30 AM
Are your clients requesting promotional products? Do you need alternative avenues to generate revenue? Are your competitors selling promotional products? If you answered yes to any of these questions, then this seminar is for you. Join mother and daughter team Sheri and Kami Arnold as they provide an overview and the value of promotional products, advertising specialties. Sheri and Kami will also explain how to become a promotional products distributor.
(Seminar Code: 307)
.15 CEUs Business/All Levels/New Seminar
Member Price: $0.00 | Nonmember Price: $49.00
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You Sold 'Em, Now Wow 'Em
Sherry Grabill, AwardsMart
3/8, 10:00 AM - 12:00 PM
Learn about everyday low-cost techniques that can increase your customer traffic and sales, and have them refer your business to others. Sherry Grabill will share how using modern technology to create reminders, notices, thank-you notes helps you cater to customers in a way that will increase your value in sales and service.
(Seminar Code: 304)
.2 CEUs Marketing/Beginning/New Seminar
Member Price: $0.00 | Nonmember Price: $49.00
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